What to Ask: How to Learn What Customers Need but Don't Tell You *Very Good*

Very Good: Scratch and dent. Cover may have wear, dings, tears, other damage, or be missing dust jacket.
Publisher: Matt Holt
ISBN: 9781637740774
Type: hardcover

Does capturing customer feedback feel like a pointless exercise?

No matter the number of surveys, interviews, or studies conducted, we regularly fail to uncover those gems needed to make our organization stand out. It